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Table of Contents
( Volume
11, No.
4 (46) )
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1. Editorial |
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Ethical Landmarks in Management |
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Prof.dr.ing., ec. Ioan Abrudan –
Technical University of
Cluj-Napoca
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2. Synthesis |
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The Growing importance of intrapreneurship and its impact upon the survival of companies |
Prof.dr. Anca Borza, Drd. Veronica Maier – „Babeş-Bolyai” University of Cluj-Napoca |
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What is neuroeconomics? (I) |
Ana-Maria Pușcașu, Conf.dr.ing. Florin Lungu – Technical University of Cluj-Napoca |
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Risk assessment:integrating qualitative and quantitative methods |
Prof.dr.ing. Monica Izvercianu, drd.ing. Larisa Ivaşcu – „Politehnica” University of Timişoara |
| Sensory systems and consumer behavior |
Lect.dr. Carmen Gabriela Secară, Lect.dr. Flavius Meghişan – University of Piteşti |
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3. Studies and researches |
| Product development ontology (1). Information integration. Concepts |
Prof.dr.ing. Mircea Lobonţiu, Şef lucr. Adrian Petrovan – Technical University of Cluj‑Napoca, North University Centre of Baia Mare |
| A study of partnering between SMEs and NGOs in support of business sustainability |
Dr.ing.,ec. Elena-Simina Lakatos, Prof.dr.ing. Dan Cândea – Technical University of Cluj‑Napoca |
| Evaluation of the economic competitiveness and its tertiary industries implications |
Lector dr. Parfene Mihaela Dana – „George Barițiu” University, Brașov |
| Applicative marketing research regarding the impact of the political-legal factor on some SMEs in Romania |
Dr.ing. Carmen Maria Trif (căs. Mureşan) - Technical University of Cluj‑Napoca, Drd.jr. Cristian Laurenţiu Pinte – Sports and Youth Department Hunedoara County, Dr.ing., ec. Adriana Mirela Sava, Prof.dr.ing., ec. Laura Bacali – Technical University of Cluj‑Napoca |
| Interior decoration management’s eficiency for dental office spaces |
Asist.dr. Radu-Andrei Moga - „Iuliu Haţieganu” University of Medicine and Pharmacy of Cluj-Napoca, Prof.dr.ing. Andrei Moga - Technical University of Cluj‑Napoca |
| Educational capital in the sustainabile development context |
Drd.ec. Anca-Letiţia Cosma - Technical University of Cluj‑Napoca |
| The implications of technical and technological progress in the emergence of virtual organizations |
Asist.dr. Alexandru Ionuț Roja - West University of Timișoara |
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4. Methodology |
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Forecasting as modelling instrument applied in supply chain management |
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Conf.dr.ing., MSc.ec. Camelia Ioana Ucenic, Asist.dr.ing.ec. Daniel Filip – Technical University of Cluj‑Napoca |
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Entrepreneurial training in the construction field |
Şef lucr.dr.ing. Ovidiu Gavriş – Technical University of Cluj‑Napoca |
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A functional-integral model for price fluctuations in a single commodity market |
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Prof.dr. Nicolae Lungu, Şef lucr.dr. Sorina Anamaria Ciplea – Technical University of Cluj‑Napoca |
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A comparative study regarding similarities between organizational performance measurement models |
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Drd.ing. Bogdan Mircea Cardoș, Asist.drd.ing. Ioan Simion Dan – Technical University of Cluj‑Napoca |
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Research project evaluation |
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Drd.ec.jur. Maria-Mihaela Suărăşan, Drd.ec. Felicia Diana Nicoară – National Institute for Research and Development of Isotopic and Molecular Technologies Cluj-Napoca, Technical University of Cluj‑Napoca, Drd.ing.,ec. Andreea Maier – Technical University of Cluj‑Napoca |
| Marketing performance measurement |
Asist.dr.ing.,ec. Adriana Mirela Sava, Prof.dr.ing.,ec. Laura Bacali, Dr.ing. Carmen Maria Trif (Mureşan) – Technical University of Cluj-Napoca |
| A qualty matrix for 3R’s in reengineering management process |
Lector Grațiela Dana Boca – Technical University of Cluj-Napoca, North University Centre of Baia Mare |
| Creating a simulation model for the production of small series and unique |
Asist.dr.ing.ec. Daniel Filip, Conf.dr.ing., MSc.ec. Camelia Ioana Ucenic, Şef lucr.dr.ing. Violeta Firescu – Technical University of Cluj-Napoca |
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6. Cases |
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Evolutions of the trade mark, logo and promotion slogan of Dacia firm |
Conf.dr.ing. Sorin Șuteu, Prof.dr.ing.,ec. Laura Bacali – Technical University of Cluj‑Napoca
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7. Signal
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8. Reviews |
| Management and ethics |
Lector dr. Nicoleta Dorina Racolţa-Paina – „Babeş-Bolyai” University of Cluj-Napoca
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9. Personalities |
| Lillian Moller Gilbreth – “mother of modern management” |
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Drd. Paul Dan Sitaru – Technical University of Cluj-Napoca
IN MEMORIAM MOISE ŢUŢUREA
Conf.dr.ec., ing. Dan Miricescu – “Lucian Blaga” University of Sibiu
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