CRITICAL PROCESS DETERMINATION APPLICATION IN A LOW-COST-ORIENTED AIRLINE

Abstract

The aim of this research can be summarized as determining the priorities in process improvement by determining the critical processes as a result of the evaluation of the impact of the processes on the critical success factors and the current execution competence of the processes of the airline, whose marketing strategy is focused on low cost. Thus, it is thought that it will be possible to determine which of the airline operation processes may be more critical for low-cost airlines and to reveal the processes that are priority to be developed in process improvement studies. It is also aimed to create a general template for identifying critical processes in low-cost businesses. To determine the critical processes of a low-cost airline in this study, the decision matrix will be used. As a result of the study, it can be said that the processes that need to be developed in the airline in question can be determined.